• All authors should start and maintain a website as part of their long-term marketing efforts and ongoing platform development. But it’s an intimidating project because so few authors have been in a position to create, manage, or oversee websites. Where do you even begin? 

I will assist you in developing a modern, mobile-friendly, professional-looking author website similar to my own (see illustration – click on the graphic to see the full website).

Why an author website?

It is, by far, the most important element of a book marketing strategy. Firstly, you control the content – you can put whatever you like on it – even pictures of your dog! Your website is for information that often does not appear anywhere else.
You decide what you want the website to do:

• You can highlight the basic information about your book – the “blurb“. This is often the information that appears on the back cover of the book. This obviously also applies if you have multiple books.
• You can have your author bio – tell your readers who you are.
• You can offer excerpts from the book – we can even do a “See Inside”, giving potential readers a glimpse of what the book is all about.
• You can present audio clips and videos regarding the book(s) – for example, interviews with journalists and podcasters.
• You can run a blog from your site.
• You can advertise events like book signings, book launches and so on.
• You can highlight reviews and any media coverage you may have had.
• Plus much, much more!